Natural facial routine: where to start?
More and more women and men are looking to return to a gentler skincare routine that's kinder to their skin and the environment. But how do you navigate the hydrosols, vegetable oils, cold-process soaps, and natural creams? Here's a simple, step-by-step guide to creating your own natural facial routine .

Why adopt a natural routine?
Skin is a living ecosystem. Overly aggressive industrial formulas (sulfated surfactants, drying alcohols, silicones, synthetic fragrances) can disrupt its balance, causing redness, tightness, and imperfections.
Conversely, a natural routine respects the skin barrier, supports the microbiome and accompanies the skin in its deep needs — without ever attacking it.
Step 1: Gently cleanse
In the morning : no need to strip. A simple hydrosol is enough to wake up the skin and eliminate overnight sebum.
In the evening : favor a gentle double cleansing:
- First, a cleansing oil or balm, which dissolves makeup and oily impurities.
- Then a cold saponified soap (SAF), superfatted and rich in natural glycerin, to clean without drying out.
At Apoticari, our Verbena soap is formulated with noble vegetable oils and plants harvested in Auvergne. It cleanses while providing true comfort.
Step 2: Tone and rebalance
After cleansing, hydrosols rebalance the skin's pH, lightly hydrate and prepare the skin to receive care.
- Sensitive or reactive skin : chamomile, cornflower or verbena.
- Combination to oily skin : peppermint, sage, rosemary.
- Dull or tired skin : helichrysum, geranium, rose.
Step 3: Nourish, protect, balance
Natural care focuses on the essentials: pure vegetable oils , creams formulated without silicones or harsh preservatives, plant synergies.
- In the morning : a light cream or fine oil is enough to protect the skin.
- In the evening : a richer cream or a few drops of calendula or borage oil, etc.
Step 4: Exfoliate and treat, but sparingly
Once a week, a gentle exfoliation or a plant mask can refine skin texture, brighten the complexion, and regulate excess sebum.
- Gentle scrub based on oat powder or micronized fruit kernels.
- Purifying mask with green or white clay.
- Moisturizing mask with honey and aloe vera.
At Apoticari, we favor sensory, fresh and plant-based treatments , easy to integrate into your rituals.
The Apoticari Philosophy
At Apoticari, we believe that beauty is born from a balance : between skin and plants, between nature and formulation. Each product is designed as an olfactory and plant ritual , made in small batches from medicinal plants, floral waters, and carefully selected vegetable oils.